The RI Resource Hub is a comprehensive online directory of education and career resources for Rhode Islanders.
After developing two online tools, the organization needed help naming and promoting them to potential parters and users. After developing a name and messaging strategy, I designed a series of printed cards that explains what the tools do and how users can access them.
Once the outreach material was done, the website needed a major overhaul.
The new website now serves as an informational hub for all the different audiences the organization needs to communicate with; users, partners, state legislators, and decision makers. Potential partners can learn how to embed the tools, download the outreach material, and submit resources for the directory.